Discover what makes Key, Key.
Our Mission:
Give every agent a fighting chance at success!
Our Vision
Redefine what’s possible by empowering agents to feel confident in their abilities and encouraged by their circumstances so they can provide their clients with world class service
Since 2008, We have built Key Realty on 3 Solid Principles
Education.
We work hard to try to make every event impactful and accessible to you no matter where you are. Most importantly, training is always relevant...and Free.
Technology.
As a brokerage created by agents, we’re constantly looking to redesign our brokerage to be ahead of the curve and always going the extra mile for every single one of our agents. In doing so, we’ve implemented many technologies and a variety of business solutions to best serve you.
Compensation.
Low Annual Cap ~ 100% Take Home Pay
Our agents take home more money annually because we pay them more. At Key, you will never pay more than the low annual commission cap and annual agent renewal fee. No hidden fees or complicated commission plans.
Our Values.
Give and Serve
Stay Scrappy and Lean
Inspire Greatness
Win-win or Walk Away
Embrace Training and Education
Let the Knife do the Work
Always Be Improving
Better Together.
Diversity Fuels Growth.
At Key Realty, our mission is to change lives. We believe in nurturing a culture where everyone is welcome. Where diversity, inclusion, and freedom are the grounding principles of how we create successful business owners, cultivate leaders, and grow a company that allows infinite room for success.
Different ideas, backgrounds, and perspectives foster a stronger and more creative environment for our agents to grow personally and professionally. We give our agents the freedom to invent their own tomorrow and we empower them to be the best version of themselves that they can be. You will do better with Key!
Our Manifesto
For too long, the residential real estate business has operated for the benefit of the top 2% income earners.
The only people who ever made any real money were the brokers who collected a lot of us, took 35% - 50% of our money, and used it on stuff we no longer need or want, and a couple of dozen agents who either worked like fools or sold $450,000 houses or both.
This outdated, inequitable business model has victimized us all for decades, including ironically, most real estate brokerage owners. The Wall Street Journal has called the traditional real estate business model "the most inefficient and ineffective business model left in American commerce."
We need to change all that. Now. We need to rebuild the real estate business from the bottom up, inside out, and give the average person a fighting chance at success and a living in the real estate business.
We will do this by eliminating:
Offices people do not use
Administrators who take unnecessary calls
Closing departments no one uses
Meaningless meetings that are all about the company, not the agents
Forms, files, training, and information that should be on a website
Then, we are going to give the money to the people who actually earned it... the Real Estate AGENTS. People who sell garden-variety, everyday real estate.
For example, if you sell 30 houses a year with Key, 2.5 houses a month, you will make $100,000 a year on average. Let us show you how.
We are going to change lives, make house payments, create better opportunities, send some families on dream vacations, and put some kids through college.
That fight begins with us at Key Realty. Come with us... It will be fun!